Kary Winkler from Georgia Tech checking out the outreach posters at the Winter Workshop
The EcoCAR teams were up early today to prepare for one of the main events at the Winter Workshop – the judged poster presentations that detail the teams’ vehicle unveiling outreach. Last fall, each team organized various outreach activities when the GM-donated vehicles were delivered. After reviewing the posters that reflected the teams’ media results, it was evident that the students learned a lot while educating their communities about advanced vehicle technologies.
The Penn State EcoCAR team had a particularly successful unveiling due to their effective use of social media.
“Our vehicle unveiling event was early in the morning,” said the Penn State team’s outreach coordinator, Dana Bubonovich. “I sent a tweet out about the event and it was picked up by Penn State’s blog, OnwardState.com, within 10 minutes. Then the local news station saw it and sent a reporter to cover our event. It just shows the power of social media.” Read the rest of this entry »